Helping Businesses Understand and Improve Real Customer Experience
Evaluate Indonesia is a Customer Experience & Service Quality Intelligence company that helps businesses measure actual customer experience, monitor operational execution, identify service quality gaps, and transform insight into measurable improvement initiatives.
Originally established as a mystery shopping company, Evaluate has evolved into an integrated operational intelligence partner combining:
- Customer experience monitoring
- Operational quality audits
- Customer insight research
- Capability development
- Service improvement programs
Our Vision
To become Indonesia's leading customer experience and service quality intelligence company.
Our Mission
- Help businesses improve customer experience across every customer touchpoint.
- Deliver reliable operational and customer insight nationwide.
- Support businesses in building consistent and measurable service quality standards.
- Transform customer interaction into actionable business intelligence.
- Develop customer-centric businesses through insight, monitoring, and capability improvement.
Core Values
Human-Centered
We understand business through real customer experiences.
Integrity
We maintain objectivity, confidentiality, and data quality.
Reliability
We deliver dependable nationwide execution and insight.
Precision
We value accuracy and operational excellence
Curiosity
We continuously seek deeper understanding behind customer behavior.
Improvement
Every insight should lead to measurable improvement.
What You Can Expect From Evaluate
Confidentiality
We protect client information, customer data, project details, and operational findings.
Objectivity
We report findings based on actual interactions, field evidence, and validated observations.
Execution Discipline
We follow agreed scenarios, timelines, briefing standards, and project requirements.
Responsive Coordination
We provide clear communication, timely updates, and fast follow-up during project execution.
Quality Assurance
We apply validation, evidence checking, logic review, and reporting quality control.
Partnership Mindset
We work as a reliable operational partner focused on long-term trust and consistent delivery.
We earn client trust by protecting every detail, validating every finding, and delivering every project with discipline and integrity.”
For over a decade, Evaluate has partnered with businesses to measure customer experience, assess operational excellence, and uncover actionable opportunities for improvement through reliable research and evaluation programs.
10.000+ Mystery Shoppers & Respondents
Supported by an extensive nationwide network of trained mystery shoppers and research respondents to ensure reliable customer experience and operational insights.
Nationwide Operational Coverage
Operational deployment capability across major cities and regional areas throughout Indonesia, enabling consistent monitoring and field execution nationwide.
Multi-Industry Experience
Extensive experience supporting customer experience and operational evaluation projects across retail, banking, F&B, automotive, healthcare, property, and service industries.
Flexible Project Deployment
Adaptive operational approach designed to support various project scales, timelines, locations, and customized client objectives efficiently.
Professional Memberships
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Professional association for mystery shopping and customer experience professionals.
Indonesian market research professional association.